How Exhibitors Can Create a Winning Strategy to Maximize ROI
As an exhibitor, you carefully select which shows to attend, invest time and money in these events, and create the ideal booth.
Excerpt of article by Becky Hansen published in Successful Meetings
Mobile event guide apps are a vital resource for attendees to connect with everything at the event. Show managers can make the most of their event guide app and encourage more attendees to download and rely on the guide by following five easy steps.Read More
Visit booth #1211 at IAEE Expo! Expo! to find out how CDS can help you with any event, any size. Meet our staff, demo our products, enter contests to win a Cape Cod vacation escape or a pair of cool Ray Bans, and enjoy a fun interactive experience!Read More
Excerpt of article by Christine Cullity published in TSNN
Registration vendors and show management work together all year making decisions to maximize the show’s impact on attendees and exhibitors. Attending an event and taking the time to walk in your attendees’ shoes provides an amazing perspective and insight into their experience.Read More
SCOUT Event Guide continues to grow with polling capabilities for individual sessions as well as for the overall event. Asking attendees to complete a survey is an excellent way to find out what they are thinking. There is no more convenient or timely way to survey your attendees then in the show guide app.Read More
Congratulations Trade Show Executive Gold 100 Winners!
CDS is thrilled to congratulate six of our clients for winning Gold 100 Awards:
- Best Program to Help Exhibitors Maximize their ROI: AAOS Annual Meeting
- Best Use of Technology: Solar Power International
- Largest Biennial Trade Show of 2016: International Manufacturing Technology Show
- Marketing Genius Award: Jenn Heinold, Senior Vice President, Events, Access Intelligence
- Super Sticky Show Floor: National Restaurant Association Restaurant, Hotel-Motel Show
Don’t miss Ken Ferreira, CDS National Sales Application Manager, present with client, Iain Mackenzie, VP of Meetings & Events from International Sign Association, at IAEE Expo! Expo! 2017. The session, Got Growth? How Two Companies are Leveraging Data to Enhance Attendee Acquisition, is on Thursday, November 30, 2017 from 10:15-11:15 am. In the session, you’ll learn how data driven insights have been used to enhance decision making effectiveness and grow marketing strategies.Read More
Becoming an analytics pro can be as easy as a few mouse clicks when you’re using the right tools. Data Sense, the CDS business intelligence platform, has a drill down capability that allows you to explore the details behind any statistic and discover the forces driving the results.Read More
Having a corporate giving initiative is part of the culture at Convention Data Services. Our program includes making monetary donations to worthy causes and offering employees the opportunity to spend workdays volunteering. Recently we donated to the American Red Cross supporting families affected by Hurricane Harvey.Read More
CDS August Product Webinar
The next CDS Product Webinar is on August 15, 2017 at 2:00 p.m. and features Attendee Lists and Exhibitor Emails. Our 30-minute product webinars offer valuable insights and best practices on CDS products and services. Join Nicole Hutchison and Julie Nelson and learn how to maximize your return on these two popular products.
Not long ago, having the ability to manipulate your data was a major challenge for businesses. It was inevitable that the quick advance of technology would make Big Data accessible to every business in an affordable, versatile, and useful format. In seconds, any level user can answer questions that not long ago would have taken hours or days of manipulating data to answer.Read More
Recently, an article written by JD Hawley was published on Trade Show News Network website. Here is a summary of the article.
Throughout the registration process of an event, show management has the opportunity to collect an incredible amount of data about the show’s attendees. Taking data and making it work for you is about more than just capturing information. Data needs to be analyzed and acted upon to produce a successful event.Read More
Leverage the customer connections of your exhibitors to fill your hall with qualified buyers. Both the CDS Invite-a-Customer and VIP Invitations increase your exposure to qualified attendees and are proven acquisition tools. Exhibitors can be your best source for attracting new and highly engaged attendees.Read More
Don’t Miss June’s Product Webinar!
The next CDS Product Webinar is on June 29, 2017 at 2:00 p.m. Our product webinars, which were created based on your requests for more in-depth product information, have been very popular. Each webinar lasts for 30 minutes and offers valuable insights and best practices on CDS products and services. In June, the topic is SCOUT.
June Product Webinar
Don’t miss the next CDS product webinar on June 6, 2017 at 2:00 ET! Our series of monthly webinars is based on your overwhelming requests for more information on our products. Each webinar lasts 30 minutes and offers valuable insights and best practices on CDS products and services. This month, the topic will be beacon technology.
Ken Ferreira, National Sales Application Manager for CDS, recently wrote an article that appeared in Meetings & Conventions on this topic. In the article, Ken addressed how event managers are always looking for ways to drive more value from demographic event data. Knowing how to analyze and understand the data is the key to your success.Read More
The newest version of the SCOUT Event Guide has hit the stores and is ready for your 2017 events! With version 2.0, the full-featured SCOUT grows your event beyond the onsite experience and mobile devices to deliver a fully connected experience for attendees and event managers.Read More
CDS’ Exhibitor Services products and services are much more than just lead retrieval. The entire program is designed to help exhibitors realize onsite success as well as help show managers build booth sales, increase qualified prospects and enable them to easily and convincingly show the real value of exhibiting.Read More
Product Webinar Debut
On April 25, 2017, CDS is excited to hold the first in a series of product webinars. We have created these webinars based on your overwhelming requests for more information on our products. Each webinar will last 30 minutes and offer valuable insights on getting the most out of the CDS products and services used at your events.
Do you want to help your exhibitors have the best prospecting experience at your event? Then you should offer Attendee Lists. CDS Attendee Lists contain all of the information necessary for exhibitors to fill their booths with qualified prospects and effectively follow up post-event with the right audience.Read More
Current data channels and analytical insights allow you to reach truly qualified attendees with an individual message that makes them become loyal fans of your event. In the competitive event market, CDS is your partner for proactive attendee acquisition and retention. We can show you how to use your registration data to create marketing initiatives that increase attendance.Read More
Would you like to offer your preregistered attendees and exhibitors a way to avoid registration lines and enter the show faster? CDS offers Onsite Wireless Will Call as a quick, flexible, and efficient addition to your registration process. The app is designed to expedite the check-in process for any attendee and exhibitor who registered for the show in advance.Read More
Don’t Miss the Debut of Product Webinars on April 25, 2017
CDS is excited to announce a series of monthly product webinars beginning on April 25, 2017. These webinars have been created based on overwhelming requests from you, our clients, to learn more about our products and services. Our goal is to help you drive attendees to your event and improve your exhibitors’ return on investment.Read More
Do you have logo clothing such as shirts and hats, or tchotchkes such as mugs or chargers that your attendees can purchase to brag about going to your event? Using CDS’ Buy It store brings a special retail aspect to your event. The Buy It website can leverage your existing funds processing integration to launch your retail business!Read More
As your event grows and the venue expands beyond the conference center, the first destination for attendees’ may not be the main registration area in the center. CDS Satellite Check-In goes where your attendees go—hotels, transportation hubs, outdoor events or even the remote corners of the conference center.Read More
The Geo Attendance Map shows attendee numbers by state, province and country on a full-screen, graphical map. Clicking on a location brings up a list of attendees from that area. Sponsorship capabilities have been added to Geo Map to give a select sponsor great exposure in a well-traveled and engaging program.Read More
Engage your attendees and show them the broad appeal of your show with Geo Attendance Map, the program which graphically displays a world-wide view of your event audience. The interactive tool displays maps of the world, United States or other individual countries, with regions (states, countries, etc.) highlighted to indicate the volume of participants from every location.Read More
Isn’t it great when the alternative you really want actually ends up saving you time and money! For all of our do-it-yourselfer clients, we’ve added a content manager to the latest version of our SCOUT Event Guide. Now you can make real-time updates to your show guide and we’ll compensate you for your editorial prowess with a discount on the price!Read More
Find out where attendees spend their time, their journey line through your event and what really interests them. Tracking movements and participation onsite gives you the most accurate possible picture of how people interact with your event, what is working onsite, and what areas hold untapped potential.Read More
CDS Data Sense is an advanced business intelligence tool that integrates data from across your events into a centralized framework for real-time reporting and in-depth analysis. Data Sense brings your event data under control and harnesses its power to help you intuitively map a direct path to success.Read More
SCOUT Event Guide, which immediately set the standard for show apps, has raised the bar even farther with a new release for the Fall of 2016. New features for attendees and show managers bring everyone deeper into your event with greater interactivity and seamless integration with our other popular products.Read More
CDS has developed a new way of looking at your events by focusing on the core goals common to every show. We refer to the concept as the Event Profile Index which is composed of five primary objectives that together make each event a unique experience. The five actionable objectives are: Attract, Engage, Interact, Organize and Understand.Read More
CDS has been an IAEE Expo Expo exhibitor for 21 consecutive years and our staff is always looking forward to visiting old friends and meeting new ones onsite. This year’s event is being held in Anaheim on December 6th through 8th. Stop by booth #1071 and enter to win one of several prizes we are giving away. We’ll also be unveiling one of our most significant product additions yet.Read More
You’ve got social media working to bring attention to your event by sending updates, posting new happenings, and encouraging your followers to invite their friends. But are you leveraging all of the functionality that these programs have built in to help drive your attendance? Facebook has a great option that you can start using today to increase your numbers.Read More
CDS’ founder, Doug Fletcher used to refer to the onsite event experience as the mission critical aspect of registration. Once onsite, all the preparation needs to come together flawlessly to give your attendees and exhibitors a memorable and fulfilling experience. There is no substitute for having a fully vested partner supporting you to ensure onsite success.Read More
Do you want to know what your attendees, exhibitors, and event community are thinking? Ask them in a survey. Convention Data Service’s Surveys will help you gain real insight into the wants and needs of your event audience. Before, during and after the event, surveys provide real-time access to critical information.Read More
Segmented marketing has become a mainstay of most events’ promotional strategy. Sending just the right message to each targeted group increases response and registration rates. Segmented marketing has never been easier with CDS’ reporting portal and new Attendance Builder program.Read More
Lead retrieval is a cornerstone of our business and we are constantly updating our programs to keep pace with technology and to be the first to roll out new features for exhibitors. The technology helps exhibitors qualify and understand their customers at a time when prospects expect a more personalized level of service.Read More
CDS has a mission to be your one-stop event source—more specifically, your one-stop registration and lead management source. Our registration services are comprehensive, but there are many fantastic software products made for our industry and at the periphery that can also be a homerun for your event. We have implemented thousands of integrations to make these products available to your attendees and exhibitors as a seamless part of their experience.Read More
CDS is all about streamlining the registration process. Landing pages, originally designed to smooth registration, have evolved from a courtesy to a versatile engagement opportunity. This subject may not have you sitting on the edge of your seat, but this humble page can build NEXT year’s attendance, decrease support costs, increase attendance and memberships, drive event site traffic and create year round interactions.Read More
We are very excited that our new website has launched! As the trusted registration and lead capture partner for businesses and associations worldwide, it is important to us to have information regarding our company, products/services, and industry readily available. Designed with you in mind, it’s never been easier to learn about CDS and our modern event solutions.Read More
X•Press Invite-a-Colleague is a powerful, viral marketing tool that helps increase registrations and build your event audience. Invite-a-Colleague allows registrants and others in the event community to send a personalized email to friends and associates inviting them to your event.Read More