Do your exhibitors want to develop relationships quickly with prospects? CDS can help with Literature Fulfillment built right into our lead retrieval solutions. Added to the follow-up emails that can be sent directly from XPress Connect lead retrieval, exhibitors can now add links to brochures, manuals, videos, and other content requested by booth visitors.
Exhibitors predefine a library of online content consisting of documents and videos for their products and services. When composing the follow-up email, exhibitors simply select the appropriate links from their library to quickly build an email containing precisely what interests each prospect. Custom messages can be added, further personalizing and targeting their message.
The email is sent within an hour while attendees are still present or sent as a follow-up after their visit. In addition to the effectiveness of a fast follow-up email, literature fulfillment provides recipients with exactly the information that interests them most and will move them toward a purchase.
Content details are entered into the Exhibitor Portal by exhibitors and include links and titles for each content item. Exhibitors can fill their library with up to 20 links for distribution. Formats can include video files, PDFs, web pages, and public links. Libraries can be changed in real-time by returning to the portal’s literature fulfillment section.
Literature fulfillment is now an integrated part of the XPress Connect family and available at an extra charge to exhibitors.
Contact your Account Executive for more information about offering literature fulfillment at your next event.
Exhibitors predefine a library of online content consisting of documents and videos for their products and services. When composing the follow-up email, exhibitors simply select the appropriate links from their library to quickly build an email containing precisely what interests each prospect. Custom messages can be added, further personalizing and targeting their message.
The email is sent within an hour while attendees are still present or sent as a follow-up after their visit. In addition to the effectiveness of a fast follow-up email, literature fulfillment provides recipients with exactly the information that interests them most and will move them toward a purchase.
Content details are entered into the Exhibitor Portal by exhibitors and include links and titles for each content item. Exhibitors can fill their library with up to 20 links for distribution. Formats can include video files, PDFs, web pages, and public links. Libraries can be changed in real-time by returning to the portal’s literature fulfillment section.
Literature fulfillment is now an integrated part of the XPress Connect family and available at an extra charge to exhibitors.
Contact your Account Executive for more information about offering literature fulfillment at your next event.